According to reports, the social media site might be making a change to the way users see other tweets. Right now, it’s simply based on what time the tweet was sent out. This report says that a new algorithm based on what tweets the site thinks users want to see is coming.
One of the big draws for Twitter, especially in the news industry, is that things are chronological and that makes it rather easy to find out when things are happening. When the company reports earnings next week, the first number analysts will look at is monthly active users. If this were to change and a number of the monthly active users turn to other platforms instead, it would be a huge problem for Twitter.
A Twitter spokesman Jim Prosser put out this statement on the site:
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After the article was posted, #RIPTwitter became the No. 1 trending hashtag on the website, showing just how upset some of the most loyal users are. It's a similar reactionto the one we saw when rumors surfaced of a 10,000-character count versus the current 140-character limit.
Here’s a quick sample of the reactions:
This tweet shows Twitter shares and what they did following other recent changes:
Even “Regina George” had some things to say about it:
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This user lamented about how he feels Twitter always seems to change the wrong things:
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Some good news for those who aren’t happy about the possible change, the report also said it might be something that you opt in or out of. Based on these reactions, it certainly wouldn’t be surprising if Twitter decided to make it optional. Shares of the tech company have lost more than half of their value over the past year, with analysts continuing to get more bearish on the firm’s prospects despite co-founder Jack Dorsey becoming the CEO once again late last year.
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Stifel analyst Scott Devitt downgraded it last week on concerns that it isn’t a sustainable public company. Currently, 55 percent of analysts have hold ratings on shares while 38 percent have buys and 7 percent have sells. The average price target is $28.84 versus $33.97 at the end of 2015. Shares closed at $15.72 on Friday.